# The Self-Serve BookMyShow Alternative for Indian Organisers

> BookMyShow charges 15–20% service fees and gates listings behind curation. Vihaya Events is self-serve and charges only 1.9–4.9% on paid tickets (free for free events), letting you sell tickets for any event — concerts, parties, comedy shows, fests, conferences — without sales calls, contracts, or minimum volumes.

- Competitor: **BookMyShow** (15–20% service fee per ticket)
- Positioning: curated entertainment marketplace with high service fees

## Comparison table

| Feature | Vihaya Events | BookMyShow |
|---------|---------------|-----------------|
| Platform fee | Free events; 1.9–4.9% on paid | 15–20% service fee per ticket |
| Event approval | Self-serve, instant | Curated, manual approval |
| Minimum ticket volume | No minimum | Often required for listing |
| Sales calls / contracts | None | Required for most listings |
| UPI checkout | Native via Razorpay | Yes |
| Payout speed | T+2 working days | T+15 to T+30 days |
| Custom branding on event page | Full control + AI website builder | BookMyShow branding only |
| Custom registration fields | Unlimited | Not available for organisers |
| WhatsApp bulk marketing | Included free | Not available |
| Sponsor & certificate management | Built-in | Not available |
| Direct organiser-to-attendee communication | Full control | Routed through BMS |

## Why switch from BookMyShow

### Keep 10–18% more revenue

BookMyShow's service fee on a ₹500 ticket is ₹75–₹100 (15–20%). Vihaya is 1.9–4.9% — ₹9.50–₹24.50 on the same ticket. That's ₹50–₹90 more per ticket in your pocket. Across 1,000 tickets, ₹50K–₹90K in extra revenue.

### No gatekeeping

BookMyShow's curation team approves what gets listed. Vihaya is self-serve — sign up, create your event, share the link, sell tickets. Your event goes live in under 2 minutes.

### Faster cash flow

BookMyShow holds revenue T+15 to T+30 days. Vihaya pays out via Razorpay in T+2 working days. Better for venue deposits, artist payments, and operating capital.

### You own the relationship with attendees

BookMyShow routes attendee communication through their platform. With Vihaya, you have direct email + WhatsApp access, full attendee data export, and a relationship you can market to for future events.

## FAQ

### Why should I switch from BookMyShow to Vihaya Events?

BookMyShow charges 15–20% service fees, requires curation approval, and holds payouts T+15 to T+30 days. Vihaya Events charges 1.9–4.9% on paid tickets (free for free events), is self-serve with instant publishing, and pays out T+2. For any event under 5,000 attendees, you'll save more on Vihaya than BookMyShow's discovery is worth.

### Can I sell concert tickets on Vihaya Events?

Yes. Vihaya Events powers concert ticketing for indie artists, music labels, college bands, and event promoters across India. Set up tiers (early-bird, GA, VIP, fan-pit), upload artist banner and venue map, accept UPI/cards, and check fans in via QR scanning at the gate.

### How does discovery work without BookMyShow listings?

Vihaya Events has its own public events directory at events.vihaya.app/events. Plus the SEO-optimised event pages rank in Google search. Most successful organisers also drive traffic via Instagram, WhatsApp, and the built-in WhatsApp bulk marketing tool. For first-time organisers, Vihaya's AI website builder creates a brandable event page in under a minute.

### Is Vihaya Events as trusted as BookMyShow for ticket buyers?

For ticket buyers, the trust signals are the payment processor (Razorpay — PCI-DSS Level 1, India's leading gateway), the QR ticket delivery (instant via email/WhatsApp), and the organiser's own brand. Vihaya Events provides all of these. Many established brands and IEEE/CSI student chapters trust Vihaya with their flagship events.

### Can I list paid + free tickets like on BookMyShow?

Yes. Vihaya supports unlimited ticket tiers per event including free RSVP-only tickets, paid tiers with multi-currency pricing, sale start/end dates, soldout flags, and capacity limits per tier. More flexible than BookMyShow's standard configuration.

### What happens to attendee data?

You own it. Vihaya Events lets you export attendee data as CSV at any time. Use it to send WhatsApp campaigns, email reminders, post-event surveys, and announcements for future events. BookMyShow keeps this data on their side.


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Canonical URL: https://events.vihaya.app/bookmyshow-alternative
Last updated: 2026-05-09
Brief AI index: https://events.vihaya.app/llms.txt
Full AI index: https://events.vihaya.app/llms-full.txt